- Almiri, M., Naderian, M., Soltan Hosseini, M., Esfahani, A., & Rahimi, M. (2009). Factors influencing soccer spectators' attendance in professional soccer games in Iran. Journal of Sport management, 1(3), 61-73. (Persian).
- Badenhausen, K., Ozanian, M. K., & Settimi, C. (2007). The business of baseball. Available at: http://www.forbes.com/2007/04/19/business-baseball-valuations-07mlb cz_kb_0419 baseball_land. Html, 98-100. (Accessed 26 August 2018).
- Behnam, M., Khabiri, M., Halabian, S., Ahmadi, H., & Bakhshandeh, H. (2014). The investigation of fans' involvement levels in selected teams of the Football Premier League of Iran based on Psychological Continuum Model. Journal of Sport Management, 6(1), 109-33. (Persian).
- Candan, B., Ünal, S., & Erciş, A. (2013). Analysing the relationship between consumption values and brand loyalty of young people: A study on personal care products. European Journal of Research on Education, Special Issue, Human Resource Management, 29-46.
- Chen, P. J. (2004). Sport club: Understanding fans’ loyalty. Available at: http://hotel.unlv. edu/ research /htl/pdf/articles/SportClub.pdf. (Accessed 19 August 2018).
- Crompton, J. L., & McKay, S. L. (1997). Motives of visitors attending festival events. Annals of Tourism Research, 24, 425-39.
- Cunningham, B., & Kwon, H. (2003). The theory of planned behavior and intentions to attend a sport event. Sport Management Review, 6, 127-45.
- Dehghan Ghahfarokhi, A., Khezri, A., Ali Doust Ghahfarokhi, E., & Hemayat Talab, R. (2010). The investigation of motives in fans of national football team of Iran. Journal of Sport Management, 2(6), 153-68. (Persian).
- DeSchriver, D., & Jensen, E. (2002). Determinants of spectator attendance at NCAA division II football contests. Journal of Sport Management, 16, 311-30.
- Dietz-Uhler, B., Harrick, E. A., & Jaquemotte, L. (2000). Sex differences in Sport fan behavior and reasons for being a sport fan. Journal of Sport Behavior, 23, 219–32.
- Donihue, M., Finally, D., & Newberry, P. (2002). An analysis of attendance at Major League Baseball Spring Training games. Journal of Sports Economics, 8(1), 39-61.
- Fail, R. E. (2011). Utilizing child psychologists in marketing products to children: A phenomenological study of the ethical perceptions of child psychologists (Unpublished doctoral dissertation). Capella University, University in Minneapolis, Minnesota, U.S.A.
- Farahani, A., & Iraji Nagandar, R. (2013). Analysis of constraints and motivators of the presence of spectators in professional football league in Iran (Case study: Persepolis and Esteghlal Derby). New Trend in Sport Management, 3(8), 9-20. (Persian).
- FIFA Financial Report. (2014). FIFA’s Performance in the 2011-2014: Financial period at a glance. Available at: https://img.fifa.com/ image/upload/e4e5lkxrbqvgscxgjnhx.pdf (Accessed 29 September 2018).
- FIFA World Cup Russia. (2018). Ticking Information. Available at: https://resources.fifa.com/image/upload/2018-fwc-ticketing-information-2919892.pdf? (Accessed 1 November 2018).
- Forney, C. A. (2007). The holy trinity of American sports: Civil religion in football, baseball, and basketball. GA: Mercer University Press.
- Funk, D., Alexanderis, K., & McDonald, H. (2016). Consumer behavior in sport and events (2nd ed.). Oxfordshire United Kingdom: Taylor & Francis.
- Funk, D. C., & James, J. D. (2006). Consumer loyalty: The meaning of attachment in the development of sport team allegiance. Journal of Sport Management, 20(2), 189-217.
- Goldsmith, R. E., Stith, M., & White, D. J. (1989). An empirical study of the relationship between personal values and innovative purchasing behavior. Development in Marketing Science, 12, 84-8.
- Hansen, H., & Gautheir, R. (1992). Factors affecting attendance at professional sporting events. Journal of Sport Management, 3(1), 15-32.
- Hoffmann, F. (2003). Baseball memorabilia. In E. J, Reilly (Ed.), Baseball and American culture: Across the diamond (35-45). New York, NY: Haworth Press.
- Hoye, R., & Lillis, K. (2008). Travel motivations of Australian Football League fans: An exploratory study. Managing Leisure, 13, 13-22.
- Huber, F., Herrmann, A., & Morgan, R. E. (2001). Gaining competitive advantage through customer value-oriented management. Journal of Consumer Marketing, 18(1), 41-53.
- Hugenberg, L. W. (2008). Sports mania: Essays on fandom and the media in the 21st century. Jefferson, N. C.: McFarland & Co.
- Jallai, T. (2008). Development of fan loyalty questionnaire for a Double-A minor league baseball affiliate (Unpublished masters̕ thesis). Texas A&M University- Kingsville, Kingsville, Texas.
- James, H., & Quant, M. (2004), Microeconomic theory: Mathematical approach (H, Sadeghi, Trans). Tehran: Rasa Cultural Services. (Origional work published 1992). (Persian).
- James, J. D., & Ridinger, L. L. (2002). Female and male sport fans: A comparison of sport consumption motives. Journal of Sport Behavior, 25(3), 260-78.
- Jones, I. (2000). A model of serious leisure identification: The case of football fandom. Leisure Studies, 19(4), 283-98.
- Keshgar, S., Ghasemi, H., & Nazari, A. (2014). Study loyalty of football fans and the role of television in strengthening it. Journal of Sport Management and Action Behavior, 10(19), 111-24. (Persian).
- Kim Dan, J., Ferriin, D. L., & Rao, H. R. (2008). A trust-based consumer decision making model in electronic commerce: The role of trust and perceived risk, and their antecedents. Journal of Decision Support System, 8, 544-64.
- Laros, F. J. M., & Steenkamp, J. B. E. M. (2005). Emotion in consumer behavior: A hierarchical approach. Journal of Business Research, 58, 1437-45.
- Lin, P. C. A., & Huang, Y. H. (2012). The influence factors on choice behavior regarding green products based on the theory of consumption values. Journal of Cleaner Production, 22(1), 11-8.
- Lin, W. B., Wang, M. K., & Hwang, K. P. (2010). The combined model of influencing online consumer behavior. Expert Systems with Applications, 37, 3236–47.
- Mahony, D. F., Funk, D. C., Nakazawa, M., James, J. D., & Gladen, J. M. (2002). Motivational factors influencing the behavior of j-league spectators. Sport Management Review, 5, 1-24.
- Mansori, M., Kordnaij, A., & Khodadad Hoseini, S. H. (2017). Investigating consumption values effect on purchase intention. Organizational Resources Management Research, 6(4), 171-88. (Persian).
- Markum, R., & Eshtkien, W. (1985). Factors affecting spectator attendance at NCAA division II football contests. International Sport Journal, 3(2), 55-65.
- Neale, L., & Funk, D. (2006). Investigating motivation, attitudinal loyalty and attendance behavior with fans of Australian football. International Journal of Sports Marketing & Sponsorship, 7(4), 307-17.
- Patton, R., & Vermont, B. (2004). Factors affecting spectator attendance at men NCAA division one soccer games. Subsidiary scientific organization of information-analytical system, 7(2), 23-33.
- Peterson, R. A. (2005). Response construction in consumer behavior research. Journal of Business Research, 58, 348-53.
- Pitts, R. E., & Woodside A. G. (1983). Personal value influences on consumer product class and brand preferences. Journal of Social Psychology, 119, 37- 53.
- Plunkett, J. W. (2008). Plunkett’s sport industry almanac 2008: Sport industry market research, statistics, trends & leading companies. Houston, TX: Plunkett Research.
- Reyhani, M., Eydi, H., Ramezaninezad, R. Mirzayee, A., & Abbasi, H. (2013). Soccer fans motives of the professional football league in Iran. Sport Management Studies, 5(20), 63-78. (Persian).
- Richardson, B., & O`Dwyer, E. (2003). Football supporters and football team brands: A study in costumer brand loyalty. Irish Marketing Review, 16(1), 43-53.
- Saatchian, V., Elali, A., Nazemi, M., & Alizadeh, A. (2012). The priorities of the supportive factors of the fans and their relationship with their attendance and support in the professional soccer league of Iran. Sport Management Studies, 4(14), 137-54. (Persian).
- Sheth J. N., Newman B. I., & Gross B. L. (1991). Why we buy what we buy: A theory of consumption values. Journal of Business Research, 22(2), 159-70.
- Sheth J. N., Newman B. I., & Gross B. L. (2010). Identifying customer perceived value (case study). Admob Mobile Metrics, 17(2), 8- 23.
- Soltan Hosseini, M., Zebardast, M. A., Nasr Esfahani, D., Amoo Zadeh, Z., & Haji Zadeh, S. (2017). Principles of sports marketing. Isfahan: Sana Gostar Publishing. (Persian).
- Sweeney, J., & Soutar, G. (2001). Consumer perceived value: The development of a multiple item scale. Journal of Retailing, 77(2), 203-20.
- Tajfel, M., & Turner, A. (2004). An integrative theory of intergroup conflict. In M. Hatch, & M. Schultz (Eds.), Organizational identity: A reader (pp. 56-65). USA: Oxford University Press.
- Tan, J. P. T., & Freathy P. (2011). Consumer decision making and store patronage behaviour in Traditional Chinese Medicine (TCM) halls in Singapore. Journal of Retailing and Consumer Services, 18, 285–92.
- Trail, T., Fink, S., & Anderson, F. (2003). Sport spectator consumption behavior. Sport Marketing Quarterly, 12, 8-17.
- Waltz, C.F., Bausell, R.B. (1981). Nursing Research: Design, Statistics, and Computer Analysis. Philadelphia: W.B.Saunders Co.
- Wann, D. L., Grieve, F. G., Zapalac, R. K., & Pease, D. G. (2008). Motivational profiles of sport fans of different sports. Sport Marketing Quarterly, 17, 6-19.
- Won, J. & Kitamura, K. (2006). Motivational factors affecting sport consumption behavior of k-league and l-league spectator. International Journal of Sport and Health Science, 4, 233-51.
- Yu, K. K. (2010). Constraints and motivators: A new model to explain sport consumer behavior. Journal of Sport Management, 24, 190-210.
|